I just saw such a cool Featureino over at Textism; check this: The PHP script (which could easily be re-implemented in Helma-ish ECMA) checks if the referrer is Google (one could extend this to other search engines), and if appropriate extracts the query string from the referrer URL, so it knows what the user is looking for at your site. Nothing groovy so far, that's what your vanilla eXTReMe tracker does, but now comes the clever bit: It marks up all occurences of the search terms in the response so they'll be highlighted with a little help from Mr. Stylesheet!

Antville needs this (or maybe it should be implemented at Helma level?)! Okay, maybe not now, with all the effort being put into getting a fine 1.0. But at some point, we've got to catch up with the competition. Maybe I'll even have a shot at it myself once I've got some spare time again.

More ideas: If there are a lot of search engine queries in the backlinks, you have a long list of links that start like "www.google.com..." and are cut off from there anyway. See the frist comment for an example of how silly this looks. We could replace the texts of those links with just the actual search terms and display this list of queries in a block instead above each other (to make it less bloated). Then we'd have the individual keywords extracted anyway and could use those for highlighting, if an apropriate option is turned on.